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Calgary Marketing Association

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Gartner Research & Findings in 2020 & Visions of 2021

Zoom Webinar

Rethinking Customer Relationships In a time of deep uncertainty and disruption, marketers naturally seek to shore up customer relationships, looking for new ways to ensure that uncertain customers stick around and ultimately buy even more. To achieve this goal, most marketers seek to provide “memorable” experiences driving even deeper levels of “delight” and “brand appreciation.” […]

Is Behavioural Targeting Dead?

Zoom Webinar

What the Death of the Cookie and App Tracking Means for Marketers FREE WEBINAR - REGISTER HERE With internet browsers blocking third party cookies and Apple's announcement that iOS14 users will move from opting out of app tracking to opting in, reaching your audience online is about to get a lot more difficult. Join Heather […]