How to improve your media relations and news coverage in 2021

Media relations is trickier than ever. There are fewer journalists spread across more platforms, more communications channels to monitor, and a whole new level of public scrutiny.

Join Paul Michna (ZGM’s PR Practice Director) and Laurel Gregory (PR and Communications Specialist) as they discuss how media is transforming and how you can best prepare your communications team to make the most of its media interactions (planned and unplanned)